A Return to Reagan’s America?

Trump’s call to "Make America Great Again" echoed the economic optimism of the 1980s under President Ronald Reagan. For many older voters, especially in the Midwest, the “again” referred to the prosperous Reagan years when American manufacturing thrived, jobs were plentiful, and wages were rising. This sense of nostalgia wasn’t just about economic conditions but also about cultural values. Many voters saw Trump’s conservatism, his focus on traditional family values, and his stance on immigration as a defense of a more stable and cohesive America.

The Reality of Trump’s Economic Vision

While Trump’s economic promises resonated with his base, there were questions about whether his policies would deliver the prosperity he promised. His administration's tariffs and trade wars introduced economic uncertainty, and studies suggested that these policies could lead to higher consumer prices and stagnating wages for many workers.

Despite these challenges, Trump’s emotional appeal—his ability to tap into a longing for a better past—helped propel him to victory in 2016. In states like Iowa, where economic dislocation was keenly felt, his promise to restore America’s greatness resonated personally with voters.