Men's Underwear Index (MUI) is an economic index used to measure the strength of the economy based on the demand of underwear. This index was championed by former Federal Reserve head, Alan Greenspan, as a means of detecting a looming recession or the beginning of a recovery. It is based on the theory men will cut back on buying new underwear when they are worried about their finances and stretch the use of the old ones instead. US sales of men’s underwear fell significantly from 2007 to 2009, during the Great Recession, but gained steam again in 2010 as the economy recovered. Research says that underwear is the last to be replaced by men during a recession as it does not catch the eye of other fellow human beings. When things are looking up again, it’s one of the first discretionary purchases a man might make. Meanwhile sales of most Indian hosiery players are down sharply yoy in 3QFY23 indicating impact on consumer sentiment in last quarter...What a mind Alan Greenspan possessed. 🫡