Trump's campaign has reportedly raised over $7 million by selling merchandise featuring his mugshot. This fundraising surge followed his booking at the Fulton County Jail in Atlanta, Georgia, on charges related to his alleged efforts to overturn the 2020 election in the state. Trump's campaign spokesperson, Steven Cheung, highlighted that Trump raised $4.18 million in donations on the day of his booking, marking the highest-grossing day of his campaign.

This development underscores how Trump's legal challenges have become a financial windfall for his election campaign. Despite mounting legal troubles, Trump remains a dominant figure in the Republican presidential primary, consistently leading his rivals by significant margins in polls. The campaign immediately capitalized on his mugshot, using it in fundraising appeals to supporters and launching a new line of merchandise, including T-shirts, shot glasses, mugs, bumper stickers, posters, and bobblehead dolls featuring the iconic image. Trump, who is seeking the Republican Party's nomination for president once again, has raised nearly $20 million in the past three weeks, coinciding with his indictment in federal and state cases related to his claims of election fraud in 2020.